Brand Consultant & Development Lancashire

Successful brands are like well-known celebrities – they have a presence that we instantly recognise. They are unique, have a defined identity and consistent tone of voice.

A company’s brand is important to enable prospects and customers to distinguish your company from your competitors. It’s a statement of who you are as a business, what sets you apart from your rivals and why customers should choose you rather than somebody else.

A brand is more than a logo

A logo identity is not a brand; it’s a signpost to the experience a brand offers. Together with the brand components – the colour, name, positioning statement, and typeface – the logo serves to position and legitimate the brand.

As a brand development consultant based in Lancashire, I can help you to develop a successful brand that leaves a permanent mark in our conscious thoughts and minds. Some of the reasons to develop a brand are:

• Re-launch an established organisation, service or product
• To promote an organisation, service or product
• To attract customers, staff and investors
• Promote new position or ownership

Establish your big idea

I can help you establish your big idea and create a brand identity that helps you to grow your business. A key part of our brand development is to consider the values and ethos of your business and make sure all creative work is produced in line with those values.

Together we pair our strategic and creative minds with your new idea to come up with a brand identity that’s truly compelling and reflective of who you are.

I can help you to develop your brand and produce brand rules that make sure your brand delivers the correct message and secures customer buy in.

With clear brand proposition and consistent communication, I can help you to develop a clear and compelling message that effectively communicates why your target audience should buy from you and not your competition.