How do your business communicate effectively online? More than ever, everything in web design and development, from the look & feel, usability to how the site converts users must be designed to appeal to your target audience. Website users make instant judgments about the value of your website in seconds and one out of five visitors dismiss your website almost immediately.
Responsive website designFor businesses committed to developing their online presence it’s absolutely crucial that their website is designed to work effectively on desktop, tablet and mobile devices. The web industry calls this responsive website design (RWD). Good responsive website design is crucial in order to make the right impression and convert a user to a customer.
Searching on a mobile device now accounts for over half of all website searches. According to Smart Insights four out of five smartphone users use their phones to buy online and 67% of mobile shoppers are more likely to buy on a website that is compatible with mobile devices. Google’s mobile friendly algorithm updates in 2016 means non-mobile friendly websites are now being punished in the search rankings for not being friendly to mobile devices.
e-commerceAs an established web design and development consultant based in Lancashire, I have the experience of building websites that are responsive and built around the requirements of my customers. I also have extensive experience of building e-commerce websites. With worldwide e-commerce sales predicted to surpass the 4 trillion dollars by 2020 it’s a must that I can successfully help customers to sell their products and services profitably online.
My clients include SME’s and large public and private sector companies whose businesses rely on their online presence and how their websites convert visitors to customers.
Web development & digital servicesI take the time to understand your business, your objectives and your target audience in order to develop a successful website. Once visuals are signed off, my associate web developers who are fully versed in a range of software such as WordPress, WooCommerce and Magento and associated programming languages (PHP, HTML5, CSS3 & JavaScript) will develop the site to meet the project specification.
To put you in the best possible position to get results from your online presence, I offer a full range of internet services from domain management, internet software, and hosting and I can promote your website through digital marketing strategies such as search engine optimisation (SEO), pay per click (PPC), social media and email marketing.
My associated web designers and developers are experienced in:
Your website strategy should be able to answer the following questions:
Understanding your tactical options for marketing your business is very important. Tactics are essentially the details of the strategy. As a marketing consultant I can help you to understand your products, the price, how they will be distributed and what marketing communications channels will be the most effective. Will advertising, public relations or digital marketing be best? Or will it be a combination of a number of tactics?
So, if you are looking for a specialist web design and development consultant to help you to develop a successful website, and your business is located in the following Lancashire areas: Blackpool, Blackburn, Burnley, Chorley, Lancaster, Ormskirk and Preston.
Please call: +44 (0)7966 396 306 or email: simon@marketingconsultantlancashire.co.uk
